Reklam ve Halkla İlişkiler Müdürü İş İlanları

Hepsini Temizle
Reklam ve Halkla İlişkiler Müdürü
  • İş Açıklaması

    Hilton is the leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. For nearly a century, Hilton has offered business and leisure travelers the finest in accommodations, service, amenities and value. Hilton is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands. Our vision, “to fill the earth with the light and warmth of hospitality”, unites us as a team to create remarkable hospitality experiences around the world every day. And our amazing Team Members are at the heart of it all!

    Hilton Istanbul Bosphorus, being the first international 5-star hotel in Turkey and the longest-serving Hilton hotel outside the Americas, provides high-quality service standards to all its guests. Located in close proximity to Istanbul Congress Center, Hilton Istanbul Bosphorus continues to host its guests with its 500 rooms offering private balconies with breath-taking views of the Bosphorus and access to 15 acres of gardens in the heart of the city.

    Located on the European side and close to many of the major city attractions and the business districts, Conrad Istanbul Bosphorus offers 553 rooms, including 76 suites, and boasts supreme comfort, the latest in technology and breath-taking views of the Bosphorus, making our guests’ stay an unforgettable experience. Conrad Istanbul Bosphorus has been recognized as “Europe’s Leading City Hotel” and “Turkey’s Leading Conference Hotel” in 2019 and 2018, and as “Turkey’s Leading Hotel” in 2018 by World Travel Awards, and it is the ultimate venue for any type of event.

    What will I be doing?

    As Marketing and Communications Manager, you will develop and implement the marketing and PR plan and activities for the hotel to increase brand awareness, communicate promotions to all relevant target markets and address hotel business needs. Specifically, a Marketing Manager will perform the following tasks to the highest standards:

    Business Function

    • Develop, proactively manage and implement the annual cluster PR plan to include media relations, social media, internal communications, e-commerce, brand recognition and loyalty marketing within budget guidelines

    • Act as key media liaison in local market, pitching relevant and interesting stories that support the hotel and brand reputation – including MICE, F&B, spa, architecture and design etc.

    • Manage all internal communications initiatives and strategies to include developing stories, filming, responding to requests quickly, sharing information with key stakeholders and ensuring all written work is accurate, professional and brand compliant

    • Identify PR opportunities using competitive environment analysis, topical news and consumer trends

    • Seek to develop positive links with bloggers

    • Support individual brand initiatives and ensure global and regional campaigns are supported effectively through all available channels

    • Update and create bank of media information to include hotel fact sheets, press releases, biographies of key personnel, question and answer documents etc.

    • Develop and manage relations with key media contacts – maintain and update media database

    • Develop and write news releases that are scheduled throughout the year

    • Organize one-on-one interviews for GM and key HODs, and support with pre-prepared Q&A documents

    • Evaluate media familiarization trip requests and, where appropriate, organize and develop a newsworthy programmes of activity designed to be informative and entertaining

    • Co-ordinate local media events where relevant

    • Respond to customer postings as appropriate tackling any customer complaints/issues and seeking to ‘engage’ with customers at all opportunities using relevant tools/techniques

    • Seek to grow social media followers and to enhance interaction with customers on these sites

    • With guidance from corporate communications, develop strong media links within the local markets to promote a positive image of the hotels

    • Drive growth of customer database opt-ins via social media

    • Responsible for measuring key performance indicators relating to all PR activities, promotions and campaigns, and producing performance reports for all key stakeholders including daily media monitoring and coverage reports

    • Manage the roll out of PR initiatives to support the hotels in meeting their revenue targets, also by leveraging key function activity with regional marketing, regional communications, e-commerce, marketing operations, strategic partnerships and HHonors and third party distribution

    • Recognize and execute PR opportunities for the loyalty program HHonors as well as other incentive programmes on hotel level

    Managing Execution

    • Assist in any issues/crisis management as appropriate, acting as key hotel support for media relations

    • Communicate clearly with hotel senior executives, corporate communications and with customers via all hotel communication channels and social media sites

    • Achieve agreed performance goals and PR objectives of role set out by the Line Manager

    • Oversee all PR projects in line with resources and budget objectives

    • Manage internal communications at cluster level and take responsibility for updating regional office of any local stories, awards and sponsorship events to promote local, regional and global cascade

    • Be the public relations representative in commercial focus meetings, and proactively identify revenue-driving opportunities with other key stakeholders

    • Conduct continuous analysis of competitive environment and consumer trends, and use findings to continuously evaluate and drive commercial success and social media activity

    • Conduct regular hotel PR audits to meet regional and global audit requirements

    • Ensure full brand compliance across all PR initiatives at cluster level

    • Regularly check hotel web site content (both brand.com and other) to ensure information is accurate, up to date and well presented

    • Participate in all internal and external PR meetings and attend relevant industry events, training workshops and trade-shows

    • Respond quickly and efficiently to all internal and external requests

    • Understand and champion Hilton core values

    • Undertake any reasonable task or function requested by the Line Manager to a high standard and a professional manner

    Developing Talent

    • Encourage and motivate individuals to achieve key company and personal objectives and targets

    • Provide constructive suggestions and feedback to the team on product, processes and delivery improvements

    • Conduct regular performance reviews, ensuring adequate feedback is given and used proactively for further development

    • Highlight and encourage team members to participate in job specific training opportunities and attend internal and external networking industry events

    Building Relationships

    • Work as part of the commercial hotel teams, engaging positively and constructively with colleagues and sharing accountability for maintaining the integrity and positioning of the hotels and brand
    • Ensure regular liaison with hotel operations team seeking out newsworthy stories and offering communications advice as and when required
    • Establish excellent open communication with all operational teams, i.e. GM, DBD, F&B and other department heads throughout the region
    • Develop and maintain good working relationships with various levels of Hilton’s personnel including corporate and regional marketing and communications teams, corporate brand, eCommerce, loyalty and partnerships teams
    • Establish and develop effective working relationships with local and municipal government officials and media representatives
    • Excel at being an effective team player to all corporate, regional and hotel level personnel by demonstrating a ‘can do’ and customer focused attitude, providing peer support, cross-functional and across regions

    What benefits will I receive?

    • Eligible for Go Hilton: Hilton’s global, system-wide framework for Team Member Travel. It includes Team Member Hilton Honors, the Team Member Travel Program and the Family & Friends Travel Program.

    • Medical Insurance Plan: Health insurance coverage including family

    • Other benefits will be stated at the next steps.

    Aranan Nitelikler

    What are we looking for?

    A Marketing and Communications Manager serving Hilton brands is always working on behalf of our Guests and working with other Team Members. To successfully fill this role, you should maintain the attitude, behaviors, skills, and values that follow:

    • Previous Marketing experience in a similar environment
    • Experience of developing, creating and managing promotional campaigns and PR activities with associated costs and working to budget restraints
    • Complete understanding of key functions relating to cluster PR strategies and initiatives whilst managing multiple work streams
    • College Degree in Marketing, Communications, Public Relations or Hotel Management
    • Experience of managing and motivating a team along with evidence of driving successful team results
    • Proven knowledge of creating, leading and managing fundamental and complex projects to tight deadlines
    • Experience in developing and implementing effective and realistic PR plans and strategies, including budget evaluation, extensive communication written work, management and reporting
    • Demonstrates ability to interact effectively with various levels of management
    • Outstanding communication skills in all areas of writing, listening and speaking English. High proficiency of native language dependent on location of role
    • Communicates key information effectively to all levels of management using a variety of communication tools
    • Proficiency in Microsoft Office applications, budget management, project and time management
    • Able to think analytically, critically and strategically when faced with unique opportunities and/or challenges, prioritizing and identifying productive solutions
    • Demonstrates a sound understanding of commercial awareness and has the ability to influence others in key situations whilst maintaining positive relationships
    • Exhibits previous experience of written work in a communications role
    • Demonstrates excellent interpersonal skills to include strong leadership and cultural sensitivity
    • Executes calculated risks with pre-determined successful outcome
    • Able to relate to the PR and communications world and adapt to changing priorities quickly and with ease
    • An accomplished leader offering excellent judgement, time management and decision making skills
    • Outstanding listening and writing skills, has the skills to enthuse and excite others and the talent to convey information with key internal and external stakeholders effectively
    • Strong persuasive and influencing skills coupled with compassion and understanding in reaching best possible conclusion for the benefit of the company
    • Professional approach, clean and well-groomed at all times
    • Friendly demeanor, positive, enthusiastic and delivers strong customer focused work ethic
    • Excellent problem solving and decision making skills who can work autonomously whilst keeping all parties informed
    • Honesty, integrity and a passion for hard work
    • Creatively minded and has a desire to work in marketing and PR for the hospitality industry
    • Demonstrated self-starter with excellent attention to detail
    • High energy and the ability to motivate and manage a team - leading by example
    • Resourcefulness, customer focused and results oriented
    • Enjoys working collaboratively, key team player with a “can do” attitude and thrives on a challenge
    • Good understanding of Hilton, its core values and management structure

    It would be advantageous in this position for you to demonstrate the following capabilities and distinctions:

    • Previous experience of working in a similar role in the hotel industry
    • Qualifications in project and time management
    • Able to speak further key business languages
    • Knowledge of computer design/graphic software
    • Master’s degree in Business, Communications or Marketing
    • Qualifications or courses relating to creative, descriptive or effective writing
    • Experience of working with key marketing partnerships, media and design agencies

    Sektör: Otelcilik

    Pozisyon: Halkla İlişkiler Müdürü, Pazarlama Müdürü

  • Marka Pazarlama Müdürü

    Biçen Gıdaİstanbul Avrupa 9 Aralık 2019
    İş Açıklaması

    Çeyrek asırlık tecrübemizle kurulduğumuz günden bu yana çalışanlarımıza, müşterilerimize ve tedarikçilerimize; insana değer veren yaklaşım göstermeye ve verdiğimiz tüm sözleri yerine getirmeye devam ediyoruz...

    Misyon ve vizyonuna “Her Zaman Taze” yi yerleştiren Biçen Ailesine; tazelik katabilecek “Marka Pazarlama Müdürü'' aramaktayız.

    İŞİN TANIMI :

    • Ürün ya da hizmetin pazarlama alanında öne çıkarılması için reklam bütçesini belirlemek, reklamını yapmak, ürün ya da hizmetleri hedef kitle ile buluşturmak,
    • Kurumsal kimliğe uygun olarak mağaza içi ve dışında görsel tasarım ve uygulaması konularında stratejik konumlandırma yapmak,
    • Her türlü reklam çalışmasını ( TV filmi, radyo, basın ilanı, basılı malzemeler, promosyon malzemeleri, fotoğraf çekimleri, POP,açık hava reklamları vb.) çalışmaları operasyon el hazırlık sürecini yönetmek,
    • Gerekli her türlü prodüksiyonu gerçekleştirmek, yayını veya üretim sürecini kontrol etmek, her türlü sosyal medya sürecini yönetmek,
    • Mağaza içi ve dışı görsel düzenlemeyi sağlamak, açılış organizasyonunu koordine etmek.
    Aranan Nitelikler
    • En az 5 yıl tecrübe sahibi,
    • Üniversitelerin ilgili bölümlerinden mezun,
    • İletişimi güçlü ,
    • Takım çalışmasına yatkın,
    • Avrupa Yakasında ikamet eden,
    • Aktif araç kullanabilen adayların başvurularını almaktayız.

    Sektör: Mağazacılık / Perakendecilik

    Pozisyon: Reklam ve Halkla İlişkiler Müdürü

  • İş Açıklaması

    What will it be like to work for Hilton?

    Hilton is the leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. For nearly a century, Hilton has offered business and leisure travelers the finest in accommodations, service, amenities and value. Hilton is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands. Our vision, “to fill the earth with the light and warmth of hospitality”, unites us as a team to create remarkable hospitality experiences around the world every day. And our amazing Team Members are at the heart of it all!

    Hilton Istanbul Bosphorus, being the first international 5-star hotel in Turkey and the longest-serving Hilton hotel outside the Americas, provides high-quality service standards to all its guests. Located in close proximity to Istanbul Congress Center, Hilton Istanbul Bosphorus continues to host its guests with its 500 rooms offering private balconies with breath-taking views of the Bosphorus and access to 15 acres of gardens in the heart of the city.

    Located on the European side and close to many of the major city attractions and the business districts, Conrad Istanbul Bosphorus offers 553 rooms, including 76 suites, and boasts supreme comfort, the latest in technology and breath-taking views of the Bosphorus, making our guests’ stay an unforgettable experience. Conrad Istanbul Bosphorus has been recognized as “Europe’s Leading City Hotel” and “Turkey’s Leading Conference Hotel” in 2019 and 2018, and as “Turkey’s Leading Hotel” in 2018 by World Travel Awards, and it is the ultimate venue for any type of event.


    What will I be doing?

    As Cluster Public Relations Manager, you will be responsible for the development and implementation of PR activities used by the hotels to increase brand awareness, communicate promotions to all relevant target markets and address hotels business needs. Specifically, a Cluster Public Relations Manager will perform the following tasks to the highest standards:

    • Oversee the development and implementation of the hotels’ PR plans and associated activities
    • Create, develop and market key events for the hotels, especially during key business periods
    • Communicate effectively the amenities and benefits of the hotels to target markets, including hotels’ refurbishments, food and beverage provisions, conferences, banqueting and events
    • Work with local third-party partners, including local media, and maintain professional working relationships with local official bodies
    • Ensure an accurate and constantly expanding comprehensive media and marketing contact management system relevant to the target audiences of each hotel
    • Work closely across both hotels’ departments, seeking proactive opportunities and planned promotions to address specific business challenges as required
    • Manage and promote the hotels on Hilton-branded websites
    • Manage and control marketing budgets by using resources effectively
    • Develop and own promotional activities, marketing channels and the production of marketing materials for specific events
    • Implement Public Relations campaigns to celebrate successes and awards, and the promotion of products
    • Respond to media enquiries when approached for comments and/or reports
    • Research and develop new opportunities within key target markets
    • Communicate with internal Event Managers on all aspects of specific event organizations and promotions
    Aranan Nitelikler

    What are we looking for?

    A Cluster Public Relations Manager serving Hilton brands is always working on behalf of our Guests and working with other Team Members. To successfully fill this role, you should maintain the attitude, behaviors, skills, and values that follow:

    • Previous Press Relations experience in a similar environment
    • Strong interpersonal skills to enable communication with a wide audience
    • Strong analytical skills to understand key business indicators and competitive trends, and develop approaches to these challenges
    • Excellent organizational and planning skills
    • Ability to work under pressure at all times

    It would be advantageous in this position for you to demonstrate the following capabilities and distinctions:

    • Previous Hotel or leisure sector experience
    • Previous media training
    • Knowledge of computer design/graphic software
    • Relevant academic degree in marketing, business development or in a relevant business field

    Sektör: Otelcilik

    Pozisyon: Halkla İlişkiler Müdürü

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